This past Friday, our local Chamber of Commerce hosted "Impact Jax" an exposition of area young professionals giving back to the community. The company that I work for happens to sell into the non-profit space, so my Director of Marketing and I attended. As luck would have it, the Jacksonville Armada had a booth at the event, so I stopped by and introduced myself. We got to talking about the league, the previous and upcoming games, and the success of the Armada. Then I broached the subject of clean play within the league. Just as i I'd suspected, the Armada were (politely) critical about the subject. As I spoke with these two gentlemen, I complimented them on their clean play, and mentioned that if every team followed their lead, my job would be a lot easier. That's when an idea dawned on me. I asked the gentlemen if they could get me a meeting with Mark Frisch, the team's Owner and and CEO. My goal is to convince Mark to speak at our next league owner's meeting (coming up this offseason). I want him to speak on the benefits of clean play, how it's helped the Armada gain legitimacy in Jacksonville, and how that translates to ticket sales and sponsorship dollars. This, I believe could inspire other owners to clean up their act.
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